Should researchers be on YouTube? Well, if you believe that the future of content is video then the answer must be yes! YouTube is the second most visited website in the world. Second only to Google search. Facebook is 3rd. Thus, if you want to influence on social media, you should at least be thinking about YouTube. In this FREE on-line workshop I’ll present current usage stats for the platform, the kinds of people using it, what they use it for and when. It’ll be all you need to know to start building your YouTube content strategy.