Six Lessons I’ve Learned Helping Researchers with Social Media

Six lessons I have learned helping others with social media: Time – It takes time to build your social media muscle. There’s no substitute for hours on the platform. There’s no substitute for being on the platform for many years. Know your audience – Knowing who you want as a follower as well as who […]

I’m an Academic Researcher – Should I Have a YouTube Account?

There’s a lot of focus on academics having a range of social media channels – LinkedIn, Instagram, Twitter, and Facebook. But very little attention is paid to YouTube. Yet, YouTube is the second most viewed social media behind Facebook. And, depending on who you read – the future of content is video. So, get on […]

I’m an Academic Researcher – Should I Have a YouTube Account?

There’s a lot of focus on academics having a range of social media channels – LinkedIn, Instagram, Twitter, and Facebook. But very little attention is paid to YouTube. Yet, YouTube is the second most viewed social media behind Facebook. And, depending on who you read – the future of content is video. So, get on […]