Instagram for researchers – 2022

Description Most researchers, most of the time, have nice images that can share. And thus, using Instagram to share research outcomes seems a natural fit to me. But, for whatever reason academics don’t have the same thought process as me. Do you? Are you interested in Instagram? Are you a researcher? Do you want to […]

Social media mad (Term 2, Week 1)

Description Researchers are increasingly expected to handle their own marketing and promotion. Yet, the best most universities do is tell you to “use social media” or “make a website” or “write a blog”. But, you can do SO much better than that. What to expect 15 Weekly meetings in a group of up to 20 people. Mondays […]

Social media mad (Term 1, Week 1)

Description Researchers are increasingly expected to handle their own marketing and promotion. Yet, the best most universities do is tell you to “use social media” or “make a website” or “write a blog”. But, you can do SO much better than that. What to expect 15 Weekly meetings in a group of up to 20 people. Mondays […]

How I Run My Social Media (and How You Can Do the Same)

Eight things I did to get better at social media: Attend workshops and training on being better at social media. Build a follower persona. Develop a strategy. Use scheduling tools. Create a “social media post ideas” folder. Let go of perfection. Watch and learn from others. Watch and learn from my own social media performance.

How I Run My Social Media (and How You Can Do the Same)

Eight things I did to get better at social media: Attend workshops and training on being better at social media. Build a follower persona. Develop a strategy. Use scheduling tools. Create a “social media post ideas” folder. Let go of perfection. Watch and learn from others. Watch and learn from my own social media performance. […]

Instagram for Researchers (July 2021)

Instagram is the perfect tool for people who produce good looking images. And, if you ask me, researchers (academics) produce heaps of images. Images in the form of figures for papers and presentations. And these images could also be used on Instagram. If that’s something you’d like to know more about. Or perhaps you want […]

Instagram for Researchers – Jul 2021

Instagram is the perfect tool for people who produce good looking images. And, if you ask me, researchers (academics) produce heaps of images. Images in the form of figures for papers and presentations. And these images could also be used on Instagram. If that’s something you’d like to know more about. Or perhaps you want […]

Instagram Accounts I Follow (and Why)

There are many reasons you might follow an Instagram (or any social media) account. Here are three that I use: Learn about life. Learn about using social media in new, better or different ways. Help people. Transcript: One of the things that I think we don’t do well as researchers is make conscious decisions about […]

Six Lessons I’ve Learned Helping Researchers with Social Media

Six lessons I have learned helping others with social media: Time – It takes time to build your social media muscle. There’s no substitute for hours on the platform. There’s no substitute for being on the platform for many years. Know your audience – Knowing who you want as a follower as well as who […]